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B2B 최고의 마케터: Kathy Button Bell, Emerson Electric Co. - "BtoB’s Best Marketers: Kathy Button Bell, Emerson"

B2B 최고의 마케터: Kathy Button Bell, Emerson Electric Co. Kathy Button Bell은 13년 동안 CMO로서 Emerson Electric Co.에 몸담아 왔으며, 올해는 “Never Been Done Before”라는 캠페인을 시작 및 감독하고, 에머슨의 디지털 마케팅에 대한 노력을 확장시켰습니다. 지난 4월, 에머슨은 러시아의 석유 및 가스 기업인 Lukoil Group과 호주의 텔레커뮤니케이션... Read the full text.

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